If Twitter disappeared tomorrow, what would happen to Crypto?
Original Article Title: Time to move on: CT breakup guide
Original Article Author: Ayca
Original Article Translation: Luffy, Foresight News
If Twitter disappeared overnight, what would happen? In an instant, 80% of crypto projects would also disappear, completely falling into silence.
Are you ready to face this reality?
Our Unacknowledged Twitter Addiction
Lately, I've been thinking about this issue. Crypto projects have developed a dangerous reliance on Twitter. We post project launch announcements on Twitter, build communities there, and all our marketing channels start from Twitter. But relying on a single platform is like putting all your eggs in the basket of a capricious billionaire.
Let's be honest, we have become extremely lazy. Twitter provides a quick dopamine fix, making us content with the status quo. We send out a few tweets, interact with a group of people in the crypto space, and then consider our day's work done.
But like any harmful relationship, this dependence is slowly suffocating your project.
True crypto users are not just on Twitter. They are everywhere: on Discord, Reddit, TikTok, Telegram, and on platforms you have not explored because of being too comfortable. The echo chamber effect in the "crypto Twitter" creates a false sense of security, making you think your influence is greater than it actually is.

Content Translation: Welcome to Web3! Here you will see: 1000 "consumer apps", 100 KOLs endorsing it, and 0 consumers
For most crypto teams, Twitter is not just a platform, it is the entire marketing plan.
"We're killing it in the crypto Twitter space" actually means "We have no idea how to reach real users."
One uncomfortable fact is this: Twitter is just a small town, not an entire city.

Understanding the Real User Journey
Think about how we make even the simplest purchasing decisions. We ask a trusted person or check social media.
Now imagine this: Someone wakes up and remembers a friend mentioned your project. Congratulations! You've just tapped into the Holy Grail of marketing: word of mouth.
But what happens next?
They will do a Google search, visit your website (likely not understanding a word of what's on there), look for reviews and news about you (yes, PR matters). They will delve into your social channels to see what people are saying; they may even check out your LinkedIn page. Only after been through all of this will they decide whether to purchase or engage with your project.

See the issue? This process spans multiple platforms, yet you've been solely relying on Twitter. You've been limiting your "circle of friends."
Your Crypto Project Needs a Platform Beyond Twitter
Here's a challenge for you: In the next 30 days, halve your project's posting frequency on Twitter. Use the time saved to build a presence on two other platforms you've never tried before. (Yes, LinkedIn counts.)
Give it a shot and track the results. If there's no change, you can always go back to Twitter and pretend none of this ever happened.

What do you stand to lose by taking on this challenge?
Just a few tweets with dismal engagement numbers that no one sees.
And what do you stand to gain?
A truly diversified brand that doesn't rely on a single platform, new users, and most importantly, a success story you can boast about for a whole year.
Leaving Twitter might make you uneasy for a while. But trust me, the new relationships you build on other platforms afterward will be well worth it.
Become That 1% Innovator

Your Marketing Strategy Could Be Meaningless Due to One Change in the Twitter Algorithm
If Twitter were to disappear tomorrow, could your project survive? Let's be honest.
Don't wait for a big setback to understand this lesson; relying on a single platform is like putting all your crypto assets in one wallet. It's reckless and unnecessary.
Diversity is not only a recommendation for your crypto portfolio, but it is also essential for crypto marketing. However, we have always put all our eggs in the Twitter basket, and then acted extremely surprised when the eggs broke.
It's time to say this: "Twitter, we need to talk about expanding to other platforms."
Your future users are waiting for you, just not where you have been constantly looking.
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On March 16, 2026, in Dallas, Texas, USA, CanGu Company (New York Stock Exchange code: CANG, hereinafter referred to as "CanGu" or the "Company") today announced its unaudited financial performance for the fourth quarter and full year ended December 31, 2025. As a btc-42">bitcoin mining enterprise relying on a globally operated layout and dedicated to building an integrated energy and AI computing power platform, CanGu is actively advancing its business transformation and infrastructure development.
• Financial Performance:
Total revenue for the full year 2025 was $688.1 million, with $179.5 million in the fourth quarter.
Bitcoin mining business revenue for the full year was $675.5 million, with $172.4 million in the fourth quarter.
Full-year adjusted EBITDA was $24.5 million, while the fourth quarter was -$156.3 million.
• Mining Operations and Costs:
A total of 6,594.6 bitcoins were mined throughout the year, averaging 18.07 bitcoins per day; of which 1,718.3 bitcoins were mined in the fourth quarter, averaging 18.68 bitcoins per day.
The average mining cost for the full year (excluding miner depreciation) was $79,707 per bitcoin, and for the fourth quarter, it was $84,552;
The all-in sustaining costs were $97,272 and $106,251 per bitcoin, respectively.
As of the end of December 2025, the company has cumulatively produced 7,528.4 bitcoins since entering the bitcoin mining business.
• Strategic Progress:
The company has completed the termination of the American Depositary Receipt (ADR) program and transitioned to a direct listing on the NYSE to enhance information transparency and align with its strategic direction, with a long-term goal of expanding its investor base.
CEO Paul Yu stated: "2025 marked the company's first full year as a bitcoin mining enterprise, characterized by rapid execution and structural reshaping. We completed a comprehensive adjustment of our asset system and established a globally distributed mining network. Additionally, the company introduced a new management team, further strengthening our capabilities and competitive advantage in the digital asset and energy infrastructure space. The completion of the NYSE direct listing and USD pricing also signifies our transformation into a global AI infrastructure company."
"As we enter 2026, the company will continue to optimize its balance sheet structure and enhance operational efficiency and cost resilience through adjustments to the miner portfolio. At the same time, we are advancing our strategic transformation into an AI infrastructure provider. Leveraging EcoHash, we will utilize our capabilities in scalable computing power and energy networks to provide cost-effective AI inference solutions. The relevant site transformations and product development are progressing simultaneously, and the company is well-positioned to sustain its execution in the new phase."
The company's Chief Financial Officer, Michael Zhang, stated: "By 2025, the company is expected to achieve significant revenue growth through its scaled mining operations. Despite recording a net loss of $452.8 million from ongoing operations, mainly due to one-time transformation costs and market-driven fair value adjustments, the company, from a financial perspective, will reduce its leverage, optimize its Bitcoin reserve strategy and liquidity management, introduce new capital to strengthen its financial position, and seize investment opportunities in high-potential areas such as AI infrastructure while navigating market volatility."
The total revenue for the fourth quarter was $1.795 billion. Of this, the Bitcoin mining business contributed $1.724 billion in revenue, generating 1,718.3 Bitcoins during the quarter. Revenue from the international automobile trading business was $4.8 million.
The total operating costs and expenses for the fourth quarter amounted to $4.56 billion, primarily attributed to expenses related to the Bitcoin mining business, as well as impairment of mining machines and fair value losses on Bitcoin collateral receivables.
This includes:
· Cost of Revenue (excluding depreciation): $1.553 billion
· Cost of Revenue (depreciation): $38.1 million
· Operating Expenses: $9.9 million (including related-party expenses of $1.1 million)
· Mining Machine Impairment Loss: $81.4 million
· Fair Value Loss on Bitcoin Collateral Receivables: $171.4 million
The operating loss for the fourth quarter was $276.6 million, a significant increase from a loss of $0.7 million in the same period of 2024, primarily due to the downward trend in Bitcoin prices.
The net loss from ongoing operations was $285 million, compared to a net profit of $2.4 million in the same period last year.
The adjusted EBITDA was -$156.3 million, compared to $2.4 million in the same period last year.
The total revenue for the full year was $6.881 billion. Of this, the revenue from the Bitcoin mining business was $6.755 billion, with a total output of 6,594.6 Bitcoins for the year. Revenue from the international automobile trading business was $9.8 million.
The total annual operating costs and expenses amount to $1.1 billion.
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· Revenue Cost (excluding depreciation): $543.3 million
· Revenue Cost (depreciation): $116.6 million
· Operating Expenses: $28.9 million (including related-party expenses of $1.1 million)
· Miner Impairment Loss: $338.3 million
· Bitcoin Collateral Receivable Fair Value Change Loss: $96.5 million
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The 2025 non-GAAP adjusted net profit is $24.5 million (compared to $5.7 million in 2024). This measure does not include share-based compensation expenses; refer to "Use of Non-GAAP Financial Measures" for details.
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· Cash and Cash Equivalents: $41.2 million
· Bitcoin Collateral Receivable (Non-current, related party): $663.0 million
· Miner Net Value: $248.7 million
· Long-Term Debt (related party): $557.6 million
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As per the stock repurchase plan disclosed on March 13, 2025, as of December 31, 2025, the company had repurchased a total of 890,155 shares of Class A common stock for approximately $1.2 million.

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